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Zapier is a no-code automation platform that connects more than 8,000 apps and services, allowing teams to build multi-step workflows, deploy AI agents, and automate repetitive tasks across their entire software stack. The platform is designed for individuals, small businesses, and large enterprises alike, offering a complete toolkit that combines workflow automation, data management, form collection, and AI capabilities under one roof.
At the core of the platform are Zaps — automated workflows triggered by events in one app that execute actions in others. Users can build simple two-step automations or complex multi-step workflows with conditional logic, data formatting, and branching paths. Filters, Paths, and Formatter steps do not count against task usage, enabling teams to build sophisticated workflows without inflating their costs.
Beyond standard automation, Zapier offers AI Agents that can perform tasks autonomously across connected applications, AI Chatbots that handle customer-facing queries, and Canvas for visually planning and mapping workflow systems with AI assistance. The Zapier MCP feature connects AI agents directly to thousands of apps without requiring code.
Enterprise teams benefit from role-based permissions, full audit trails, usage analytics, SAML SSO, SCIM-based user provisioning, domain capture, and a dedicated technical account manager. Zapier holds SOC 2 Type II and SOC 3 certifications and is compliant with GDPR, CCPA, and UK GDPR standards. The platform integrates with leading enterprise tools including Salesforce, HubSpot, Slack, Microsoft Teams, Zendesk, Jira, and NetSuite.
- Automating multi-step workflows between more than 8,000 apps without writing code
- Building AI agents that autonomously handle tasks across connected business applications
- Deploying AI chatbots to answer customer questions and qualify inbound leads automatically
- Routing and enriching new leads from multiple sources into a centralized CRM pipeline
- Automating employee onboarding processes across HR, IT, and communication tools
- Resolving IT support tickets automatically using AI-powered helpdesk workflows
- Syncing data between marketing, sales, and customer support platforms in real time
- Creating custom forms that trigger automated workflows upon submission
- Storing and managing workflow data in structured tables connected to live automations
- Sending automated meeting summaries, action items, and follow-ups via connected apps
- Generating and distributing AI-written content across marketing and social channels
- Monitoring and alerting teams to errors, incidents, or threshold breaches across systems
