xAI builds artificial intelligence with the mission to advance the collective understanding of the universe. The company's flagship product is Grok, an AI chatbot with frontier capabilities in conversation, coding, reasoning, image generation, video generation, and real-time search, available on the web, iOS, and Android, and through the X platform.

Grok can create rich documents, write code, and access real-time information from the web and X platform trends. Users can interact via text or voice, generate images and videos from prompts, and conduct in-depth research through DeepSearch. Multiple subscription tiers are available, including a free plan and paid SuperGrok and SuperGrok Heavy subscriptions providing higher usage quotas and access to more powerful models.

For organizations, xAI offers Grok Business and Grok Enterprise with enterprise-grade security including SOC 2 compliance, no model training on customer data, data encryption at rest and in transit, and GDPR and CCPA compliance. Teams benefit from one-click Google Drive integration, 90-day audit logs, and administrative controls for managing users, API keys, and permissions.

Developers can access Grok models through the xAI API, which supports text generation, image generation, video generation, voice, structured outputs, function calling, streaming, and real-time search tools. The API is designed to help developers build and integrate advanced AI capabilities into their own applications and workflows.