Jira is a flexible project management platform that combines AI-powered capabilities with comprehensive tracking and collaboration tools for teams across software development, marketing, IT, and operations. The platform enables teams to plan projects, track tasks, manage campaigns, and deliver outcomes through customizable workflows and automation features.

Jira integrates Rovo AI to streamline planning processes, automatically break down complex initiatives into actionable tasks, and provide intelligent recommendations for project execution. The platform offers AI agents that help teams identify trends, flag potential risks, and reduce administrative overhead by automating status updates and data synthesis across connected tools. Teams can align work with strategic goals, create project plans, and track progress through multiple view options including boards, timelines, and reports.

The platform supports agile methodologies and offers templates for various use cases including scrum, bug tracking, DevOps, campaign management, and program management. Jira connects seamlessly with popular tools like Microsoft Teams, Google Drive, Figma, Miro, GitHub, and Zoom through its marketplace integrations, creating a unified workspace for distributed teams. With AI-powered summarization, context surfacing, and automated workflow capabilities, Jira helps teams focus on high-impact work while minimizing repetitive administrative tasks.

Trusted by major organizations including NASA, Visa, Canva, Domino's, and Ford, Jira serves teams of all sizes from startups to large enterprises. The platform is part of Atlassian's Teamwork Collection and has been recognized as a Leader in the 2025 Gartner Magic Quadrant for Collaborative Work Management.