Delve AI is an AI-powered market research and marketing software platform that enables brands, businesses, and agencies to generate data-driven customer, user, audience, and employee personas automatically. The platform combines first-party data sources with public data to produce comprehensive persona profiles, audience segments, and journey maps without manual effort.
The Persona Generator builds detailed buyer and user personas by ingesting website analytics, CRM data, social audience data, and competitor data. Automatic segmentation and in-depth audience insights allow teams to understand distinct customer groups and make informed product and marketing decisions. Journey Maps can be created for customers, users, and employees to visualize interactions across all decision stages.
Digital Twin Software lets teams engage virtually with generated personas, asking them questions as though speaking directly with real customers or users. Chat credits enable ongoing interactions, and the digital twin capability is accessible via collaboration tools for team-wide empowerment. Synthetic Research allows teams to run surveys and interviews with AI personas — including hard-to-reach segments — delivering results in minutes at a fraction of traditional research costs.
The Marketing Advisor transforms persona insights into channel-specific marketing recommendations across all major channels, including dynamic updates as customer data evolves. The platform serves e-commerce stores, B2B and SaaS companies, and marketing agencies, and has been featured in research by Gartner and covered by publications including TechCrunch, Forbes, and Fortune.
- Generate AI-powered buyer personas automatically using website and first-party data
- Create customer journey maps to understand interactions across all decision stages
- Run synthetic surveys and interviews with AI personas to gather fast market research
- Build ideal customer profiles by combining insights across multiple data sources
- Analyze social audience insights to understand brand and competitor audiences
- Generate competitor personas to benchmark against rival websites and segments
- Produce white-labeled persona reports for marketing agency clients
- Use digital twins of customers to test and refine marketing messages
- Identify audience segments for e-commerce stores and personalize shopper experiences
- Generate employee personas to inform internal communications and HR decisions
- Access persona data via API for custom integrations and use cases
- Receive channel-specific marketing recommendations driven by persona insights

