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CHEQ is an integrated Go-to-Market Security platform that distinguishes legitimate users from malicious actors — whether human, AI agent, or automated bot — across every stage of the digital customer journey. Trusted by over 15,000 brands including Palo Alto Networks, Honeywell, Lowe's, Twilio, and Heineken, CHEQ delivers unrivaled accuracy and actionability through its multi-layered Traffic, Trust, and Identity Intelligence Engine.
The platform covers six specialized products: CHEQ Acquisition protects paid marketing campaigns across 15+ ad platforms including Google Search, Display, Performance Max, Facebook, Instagram, and LinkedIn by blocking bots and invalid traffic before budget is wasted. CHEQ Form Guard prevents fake form fills to protect sales and marketing pipelines from fraudulent lead submissions. CHEQ Analytics uncovers invalid traffic across all digital initiatives through holistic dashboards and comprehensive reporting.
On the compliance and data governance side, CHEQ Manage streamlines tag implementation and controls data sent to third-party martech tools, while CHEQ Enforce centralizes privacy management, simplifies regulatory compliance, and secures user data. CHEQ Defend prevents malicious bots and bad actors from attacking websites and APIs, covering fraud and abuse scenarios including account takeover, new account fraud, web scraping, and click fraud.
CHEQ's detection engine processes over 6 trillion signals daily across 1 million monitored domains, issuing more than 2,000 real-time cybersecurity tests per visit. The platform delivers a false positive rate below 0.009%, ensuring that legitimate customers are never blocked.
- Blocking invalid traffic and bots from paid search and social ad campaigns across platforms
- Protecting paid media budgets on Google, Facebook, Instagram, and LinkedIn from click fraud
- Eliminating fake leads and bot-submitted web forms from sales and marketing pipelines
- Analyzing human versus non-human traffic behavior across digital marketing channels
- Safeguarding remarketing audiences from contamination by invalid or fraudulent users
- Preventing account takeover attacks and new account fraud on digital properties
- Detecting and blocking malicious web scraping bots targeting site content and pricing data
- Streamlining consent management and privacy compliance with GDPR and CCPA requirements
- Controlling third-party tag and data collection sent to martech and adtech vendors
- Defending websites and APIs from bot-driven fraud, abuse, and volumetric attacks
- Reporting on invalid traffic by campaign, UTM, and traffic source for granular optimization
